Cookies, Fingerprinting, and Third-Party Requests — Quiz
1.
Describe the difference between contextual advertising and behavioural targeting, and explain the privacy implication of each.
2.
Which cookie attribute prevents JavaScript from reading the cookie's value?
3.
What makes a third-party cookie different from a first-party cookie in the context of tracking?
4.
What did Eckersley's 2010 EFF study find about browser fingerprints?
5.
Why is browser fingerprinting harder to block than cookie-based tracking?
6.
What is an evercookie, as documented by Acar et al. (2014)?
7.
Explain what a canvas fingerprint is, how it is generated, and why it varies between devices.
8.
Why did the advertising industry accelerate its investment in fingerprinting specifically in response to Safari and Firefox blocking third-party cookies?